Posted on 16 Jun 2010
ICG’s entire team got involved in a project to help long standing client Blackpool International gather vital information from Lancashire’s business community.Our PR department helped to put together a survey and work out a schedule of promotion with leading county title Lancashire Business View, which included on and offline elements to capture as much data as possible.The creative team then got to work on designing the look and feel of the survey and an eye-catching series of adverts.Over the course of the summer the questionnaire will be promoted through the region’s business press.The results will be reported through media releases and feature articles and used to help the airport in its talks with leading airlines to determine future flight routes.To ‘air’ your views please click here
