Posted on 19 Sep 2014
The PR team was ready to strike a pose as retail client The Mall Blackburn hosted a fashion event, which celebrated the Blackburn Heritage Festival.
Armed with backing tracks, high heels and lip-gloss, ICG helped co-ordinate the huge event, which welcomed former X-Factor finalist and 'Queen of the Jungle' Stacey Solomon to the shopping centre.
Winners of the countywide fashion competition, 'Lancashire's Got Style', strutted down the runway like pros as Stacey sang a selection of her all time favourite songs and posed for photos with fans.
The event was a massive success and attracted thousands of shoppers from across the county and beyond. ICG secured fantastic pre and post event coverage in regional and national press including the Lancashire Telegraph and the Mail Online!