Posted on 27 Aug 2009
This week, ICG PR sent out a press release about Blackpool Zoo’s meerkats. It seems that meerkats have become one of the zoo’s star attractions, with visitors wanting to adopt the furry little creatures for the first time in the zoo’s history. Their popularity has to be down to the TV programme ‘Meerkat Manor’ and, of course, ‘Aleksandr the Meerkat’!
The story really has hit the headlines with coverage in The Sun, The Telegraph, Yahoo News, Teletext, Channel Four News, regional titles across England, Ireland, Scotland and Wales, plus interviews on Blackpool’s Radio Wave and Radio Humberside. ‘Simples!’