Helping you prepare for the new normal post lockdown

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ICG is helping clients prepare for the ‘new normal’ as restrictions under lockdown are expected to ease during the coming weeks. We are working closely with our preferred suppliers to equip clients with essential materials to help them comply with social distancing measures. We have developed strong relationships with our suppliers over many years - they are tried, tested and trusted to deliver.

ICG is here to help - totally committed to supporting our clients’ business continuity.

Printed Materials

Working with our trusted partners, we are able to source a wide selection of printed items. Below is a small selection of items we are currently able to provide. These items are subject to availability and have longer lead times. Items marked ** are in very limited supply and we recommend ordering in good time.

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We can provide full colour posters in any size in a variety of materials from 135gsm paper to waterproof PVC and foamex. We can even add holes or laminate them for extra durability.

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Floor Stickers

Help clearly signpost distances with floor stickers with anti-skid coating and scratch-resistant. We can provide any shape and advise on suitability for different floor types.

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Communicate key messages indoors and outside with pull up roller banners or PVC banners, which can be produced at any size, and ringlets and fixings can also be provided.

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Badges & Clothing

From lapel badges to hi-viz vests, we can provide a range of clothing to help communicate distancing.

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Face Masks

We are able to provide branded face masks, with and without filters. We can also provide disposable unbranded masks. All these items are subject to availability and longer lead times.

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Hand Sanitiser & Stations

We can provide freestanding hand sanitiser dispenser stations, compatible with most wall dispenser units. We can also source branded hand sanitiser in 100ml bottles.

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Desk Dividers

Help make workspaces safer with these honeycomb cardboard screen dividers. Available in plain white or fully branded with a clear foil window and legs.

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Misc Items

Our supply network may also be able to provide additional items including perspex screens for receptions, etc, as well as pre-printed tape.

Multiple locations and fulfilment

To assist our clients, we can help to collate and bundle items into packs that can be couriered to individual locations. Please ask and we will endeavour to assist.

Due to longer lead times, it's good to order in plenty of time so you are ready for re-opening following the government guidelines

Digital Support

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Video & Animation

Provide clear and engaging messaging to your audience through showreels and animations.

These could be instructional videos on customer flow around your store, way finding, or helpful ‘how to’ films.

Viewers can retain 95% of a video’s messaging, compared to 10% of text – helping convey your information faster and more effectively.

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Virtual Event / Tour

With many events such as open days cancelled for the foreseeable future, we can help create and support virtual events.

Working closely with our partners, we can capture video content to create 360º virtual tours or CGI animated walkthroughs to give people an event experience or help them visualise a space, facility and products.

Our design and digital teams can also support any virtual exhibition collateral required for virtual events.

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PPC Campaigns

Targeted online ad campaigns can capture new audiences during lockdown or existing campaigns can be optimised or pivoted to convey new marketing messages in response to the current conditions.

ICG’s SEO team will increase your ROI by ensuring optimal budget spend and conversions.

Costs per click will be reduced by improving your ad score through effective targeting, engaging messaging, strong visuals and video as well as improving the effectiveness of landing pages which will generate leads or conversions.

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Social Advertising

Generate leads, capture sales or build brand awareness through advertising on social media channels.

As companies and organisations find new ways to deliver their products and services, marketing messages may have changed dramatically.

It’s a great way to reach out to targeted audiences with plenty of scope to test, amend and fluctuate levels of spend. Powerful social marketing tools show in-depth data and analytics allowing us continually evaluate and improve the performance of the adverts.

Digital solutions tailored to your needs

Digital engagement has never felt more important than it is right now.

Our experienced and multi-disciplined digital team can deliver intelligent, data driven marketing solutions. The digital space enables agile and responsive strategies which adapt to audiences’ changing habits and behaviours.

ICG takes a collaborative and innovative approach to getting the best outcomes for our clients. We examine the rationale, the data and the user experience to create smart digital strategies aligned to your marketing objectives.

PR and Copywriting Support

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We are helping clients create interesting and relevant content to stay engaged with their audiences during these changing times. Our teams are vastly experienced in writing content for both consumer and business audiences.

Blogs are a great focal point for social media engagement helping businesses and organisations stay connected.

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Press Releases

Journalists and the media need news stories more than ever before. Journalists are requesting narratives about the impact of Covid-19 including specific media statements but they also want non Covid-19 storylines too.

We research, write and distribute to generate traction with readers, viewers and listeners.

Solutions tailored to your needs

We know that one size doesn’t fit all when it comes to marketing. We can services to meet your needs, working closely with in-house marketing teams to help manage workloads especially where members of staff have been furloughed as well as working directly with business owners. With a vastly experienced team working across a wide range of sectors, clients benefit from ICG's diversity to meet their goals and objectives.

Read our blog to see how we’ve been helping clients so far.

If you wish to discuss your requirements, or would like a quotation,
please contact Simon on 07793 353 106 or email
or complete our enquiry form here.

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