Posted on 23 Jan 2020
Last year ICG welcomed European blinds and shutter manufacturer Luxaflex to its portfolio of clients.
Now five months into the partnership and we’re already starting to see some fantastic results for the brand.
Initially briefed to develop and implement engaging digital marketing, the team at ICG has worked closely with the blind manufacturer to introduce new content types and strategies with the aim of increasing lead generation.
Our PR and social teams have implemented strategic, targeted social PPC campaigns and also re-launched the Luxaflex brand and product range to the media with the creation of a PR Lookbook.
Heading into 2020, ICG is putting plans together for some exciting PR and marketing campaigns that will continue to re-engage the Luxaflex audience and support the promotion of its blinds and shutter offering.