ICG brings integrated thinking to our clients' marketing, delivering joined up creative strategies.

ICG is an award-winning integrated agency based in Preston.

We are proud of what we achieve and accomplish. As a strategic marketing agency, clients benefit from our diversity, experience and capabilities to successfully meet their objectives.

We offer a fully integrated range of in-house services matched by investment in industry leading tools and accreditations.

With 25 years under our belt, we were voted Global Integrated Digital Agency - Small at Global Digital Excellence Awards 2020.

Create great results

Our in-depth understanding of our clients’ objectives deliver creative campaign strategies that secure tangible results and a positive return on investment.

Create great partnerships

We believe in long-lasting client partnerships built on trust and openness. We like to think of ourselves as an extension of in-house marketing teams.

Create great recognition

We have been recognised by some of the biggest in the creative sector, including Best Digital Integrated Agency (Small) at the 2020 GDX awards.

We create great results for our clients.

Relaunching outlet shopping to more affluent customers.

ICG implemented a campaign across key customer touchpoints. We commissioned and art-directed a new TV ad alongside motion content for social.

Braintree Village View Case Study

Blackpool and the Fylde College View Case Study

See more case studies

LSI View Case Study

IVECO View Case Study

Helping people fall in love with a new home

ICG worked with Kier Living's Northern marketing team to provide support on everything from show home launches to digital marketing campaigns.

Kier Living View Case Study See more case studies

We build great partnerships with our clients

We believe in long-lasting client partnerships built on trust and openness. We work with a diverse range of organisations - if you’d like to join the list, get in touch.

“You guys are hands down the best agency I have ever worked with.”

From the blog

Celebrating Operation Christmas Child

We are delighted to announce that 'Give Back Fridays' are back, making them an ICG Christmas tradition!

BOO-tiful creative for Dalton Park

We love anything that’ll get us in the spirit of Halloween so when Dalton Park got in touch to help promote its Scare Academy, how could we say no?

Take It, Don’t Leave It hits the mark

How lovely is it to see the world slowly get back to normal after a unique 18 months?!

We’re speaking at Lancashire Innovation Festival

Our Creative Director and Joint MD, Simon Couchman, will be joining the Lancashire Innovation Festival to share his 'views from the digital coalface' on October 4th.

Apple’s iOS 15 & its impact on marketing data

Apple’s iOS 15 is making its way onto devices. Alongside the usual bug fixes and app advancements it plans to make changes to data privacy which will

Take five with Simon

Get to know one of ICG's latest recruits in the next instalment of our 'Take five with...' series.

ICG gets Lytham Town FC back on the net!

After seeing a call out on social media for web support, ICG developed a new website for Warton-based football club Lytham Town.

Digital Marketing Apprentice opportunity

ICG has teamed up with client, Blackpool and The Fylde College, to offer our first apprenticeship.

Double digit client win for ICG

We've enjoyed a winning first half to the year after adding 10 new clients to our impressive roster.

New (& familiar) faces at the barn

Following a series of client wins, it was time to expand the ever-growing ICG team once again.

Zoo keeper’s primetime farewell

With a global pandemic taking precedent over the past 18 months, it’s been difficult for our PR team to enjoy the fruits of their labour, so when Blackpool Zoo got in touch to share the news that one of their much-loved keepers was retiring after 48 years (!!) it was all systems go!

Instagram’s infamous algorithm dissected

It’s been a mystery to many - the ever-changing, and somewhat unbeatable, algorithm of the internet’s number one image and video social media platform - Instagram.

Take five with Chloe

What better way to get to know ICG’s latest recruit than our ‘Take five with’ questions.

LFE and ICG team up to help Kick it Out!

Building accessible video resources to support football’s fight against discrimination.

SpringLoaded - ICG’s series of business insights

Our series of free insights, presentations and downloadable guides are now live!