ICG brings integrated thinking to our clients' marketing, delivering joined up creative strategies.

ICG is an award-winning integrated agency based in Preston.

We are proud of what we achieve and accomplish. As a strategic marketing agency, clients benefit from our diversity, experience and capabilities to successfully meet their objectives.

We offer a fully integrated range of in-house services matched by investment in industry leading tools and accreditations.

With over 25 years under our belt, we were voted Global Integrated Digital Agency - Small at Global Digital Excellence Awards 2020.

Create great results

Our in-depth understanding of our clients’ objectives deliver creative campaign strategies that secure tangible results and a positive return on investment.

Create great partnerships

We believe in long-lasting client partnerships built on trust and openness. We like to think of ourselves as an extension of in-house marketing teams.

Create great recognition

We have been recognised by some of the biggest in the creative sector, including Best Digital Integrated Agency (Small) at the 2020 GDX awards.

Has your agency gone missing over the last few years?

At ICG, we got closer to our clients

Creating an outstanding outlet destination

Dalton Park - View Case Study

Accelerating digital presence

Gexcon - View Case Study

Rethinking marketing channels

Luxaflex - View Case Study

Getting off to a racing start

SRA - View Case Study

Responding to changing needs

Sunbelt - View Case Study

Supporting our local council during the pandemic

Fylde - View Case Study

Encouraging enrolments on results day

Blackpool and The Fylde College - View Case Study

Driving positive change

Intonation - View Case Study

Rebranding core ranges

Vernacare - Comfi - View Case Study

Relaunching outlet to more affluent shoppers

Braintree Village - View Case Study

Scoring a winner with a rebrand

League Football Education - View Case Study

Educating schools in lead generation

LSI - Language Studies International - View Case Study

See more case studies

We build great partnerships with our clients

We believe in long-lasting client partnerships built on trust and openness. We work with a diverse range of organisations - if you’d like to join the list, get in touch.

“You guys are hands down the best agency I have ever worked with.”

From the blog

ICG has been shortlisted for a Prolific North award

We’re delighted to be shortlisted for the Best Midsize Agency award from Prolific North!

A stable of creative from ICG

Here at ICG, we have had the pleasure of working to create two new brand identities for the horse racing industry.

We ‘picked’ a great day for it!

A team of enthusiastic volunteers from ICG joined Coastal Conservationist and Marine Medic, Tracey Hope, on the daily beach clean.

Lakes, laughs and living our best

After a super busy start to the year it was time to recharge our batteries with the power of Mother Nature.

Mental Health Awareness Week 2022

It’s hard to know where to start when talking about mental health, ICG's Account Director Julie shares details from her mental health Workplace Responder qualification.

Take five with Chloe J

We're back with a new ‘Take five with…’ feature, in the spotlight is one of ICG's newest recruits to our Digital Marketing team, Chloe Jervis.

New branding project for Cotswolds Designer Outlet

Cotswolds Designer Outlet needed a brand mark to clearly communicate the aspirations of the centre.

Mind that Gap

This is not a blog about travelling on the London Underground! The gap we are talking about is the one between your ears, your brain.

Lucy’s journey so far

To mark National Apprenticeship Week, we’re celebrating ICG’s first apprentice, Lucy Wignall.

ICG marketing survey - the results are in

We are delighted to bring you the ICG Marketing Survey 2022 - a snapshot of how people are feeling about their marketing activity for the year ahead.

ICG embarks on new era with Managing Director

Simon now heads up the business with the support of a newly created leadership team.

New website is top of the class

A platform to showcase its inspirational surroundings was at the top of the brief sheet when St Mary’s College wanted a new website.

Highlights of the Year 2021

Take a look at our Highlights of the Year.

Where’s your happy place?

For our last ‘Give Back Friday’ we are donating to the Lancashire Wildlife Trust.

Getting the wheels in motion for local primary school

For the third week of our ‘Give Back Fridays’ campaign, we are helping pupils from a local primary school get back on the road to enjoy swimming lessons, school trips and outdoor activities.