Our Blog | Digital insights

13 Sep 2023

GA4 replaced Universal Analytics in July, so we asked our Digital Marketing Manager to explain what’s new and why you should embrace it.

30 Sep 2021

Our Creative Director and Joint MD, Simon Couchman, will be joining the Lancashire Innovation Festival to share his 'views from the digital coalface' on October 4th.

28 Sep 2021

Apple’s iOS 15 is making its way onto devices. Alongside the usual bug fixes and app advancements it plans to make changes to data pri

02 Feb 2021

Answer our short survey and from the feedback we will launch a series of practical content from webinars to white-papers all focused on helping your business spring back in 2021.

22 Jan 2021

Winning techniques for developing successful Facebook advertising campaigns - insights from Abi Blundell, Account Manager at ICG

04 Sep 2020

Now’s the time to plan for Black Friday, get ahead of your competitors and develop campaigns ahead of the start of Q4.

10 Jun 2020

We've all been spending lots of time on our phones and computers, possibly more than we'd care to admit, over the past few months during the COVID-19 pandemic. Are we reaching peak fatigue for social media and digital communication? 

28 Jan 2020

In our latest blog we take a look at the rise of digital ad spend, what's new and what we can expect to see in 2020.

11 Dec 2019

I'm a Junior Web Developer, which means I build and maintain websites for a wide variety of clients. I also rely on Tony's (one of our Web Developers) wisdom when it comes to something that might be a little too complicated for my skills set.

25 Nov 2019

As the SEO and PPC specialist my role is to try and improve the clients visibility online, including driving leads and sales for their websites. This can involve digital advertising on Google and Bing or via paid social media advertising. I also help to improve our clients organic listings online.

07 Mar 2019

ICG will be staging a series of workshops at the Fylde's first International Women's Day Festival this Saturday.

29 Aug 2017

How big is too big for Google?